You know the basics of on-page SEO, like optimizing page titles, meta descriptions, headings, and content. But are you tapping into some of the more advanced on-page SEO practices that can move the needle for your site?
On-page SEO refers to optimizing elements on your web pages to help search engines like Google better understand and rank your content.
While some practices like using relevant keywords and internal linking are well known, there are a few other impactful things you can do that often need to be noticed.
In this article, we’ll uncover 5 uncommon on-page SEO practices you should use to boost your search rankings and traffic. Get ready to take your on-page SEO to the next level!
What Is On-Page SEO Practice?
On-page SEO refers to optimizing your content to rank higher in search engines like Google. If you want your site to get more traffic from searches, you must focus on these critical on-page practices that most people miss!
There you have it, the on-page practices most miss, but that can catapult your rankings. Optimize your titles, meta descriptions, keywords, internal links, and content, and you’ll be well on your way to search engine stardom!
With extra effort on these fundamentals, your site will get the traffic it deserves. But these are just basic common stuff & you might not be dumb to miss them out. So let’s get to know SEO, i.e., Off-Page & On-Page SEO Practices.
Also See: Learn Free SEO Course In Urdu In Pakistan : Click Here
Difference Between On-Page & Off-Page SEO
On-page and off-page SEO are essential to improving your search engine rankings, but they work differently. Let’s break down the difference between these two pillars of search optimization:
On-page SEO Practices such as these optimize individual web pages to rank well in SERP. As we already discussed, it includes the following:
- Choosing a page title, URL, and headers that contain your target keywords
- Including your keyword in the first 100 words of page content
- Using your keyword 3-5 times in the page content, including in headings
- Adding alt text to images that include your keyword
- Internal linking is a must with relevant pages
- Ensuring fast page load times by compressing images and minifying code
On the other hand, off-page SEO involves earning high-quality backlinks to your site from other authoritative domains. Things you can do include:
- Reach out to influential bloggers and ask if they’ll link to your content
- Comment on related blogs and forums, providing value and linking back to your site
- Build relationships with journalists and pitch them story ideas that mention your company
- Start a blog or podcast and promote it to build awareness of your brand
- Submit your content to roundups and link directories
- Engage with your audience on social media and encourage shares of your content
While on-page SEO builds the foundation for good rankings, off-page SEO helps search engines determine how authoritative and trustworthy your site is. Combining a solid on-page SEO strategy with active link building through off-page SEO is the key to success in search! Keep optimizing, building links, and chasing those top spots in the SERPs. You’ve got this!
These are 5 On-page SEO practices you are Missing.
Don’t you want your website to rank higher in search engines? Then pay attention because we’re about to drop some knowledge bomb. There are a few on-page SEO practices you’re probably missing out on, and implementing them will skyrocket you up the SERPs.
Optimize your URL structure.
Keep URLs short, simple, and keyword-rich. Aim for URLs that are less than three words and avoid special characters.
For example, “example.com/products/red-widgets”
is better than
Are you using schema markup? If not, you need to get on it! Schema markup, like JSON-LD, helps search engines understand your content, and rankings will improve. Use schema for FAQs, events, products, and more.
Let’s not forget about LSI keywords! (LSI) means Latent Semantic Indexing and refers to semantically similar terms to your target keywords.
Work LSI keywords into your content to capture more long-tail traffic. For example, use “economical” and “affordable” as LSI keywords for “cheap.”
Image Alt Tags
Optimize your image alt tags! Images on your site should have descriptive alt tags, not just the file name.
Alt tags allow search engines to understand your images and the surrounding content. Keep alt tags under 125 characters.
Focus on user experience.
Ensure your website loads quickly (i.e. User-Friendly UI), works on mobile devices, and is simple. By using browser caching, picture compression, and code minimization, you can increase the speed at which the page loads.
Make your material effortlessly accessible with responsive layouts that adjust to various screen sizes, simple navigation menus, and user-friendly user interfaces.
Optimizing these on-page factors and keeping your content fresh and up-to-date is vital to ranking high in search results and providing a great user experience. Follow these tips, and your SEO will be on point quickly! Keep up the good work!
And if you just hired a Content Writing agency for your website, you probably don’t have to worry a lot! But you should ensure these content writing agencies are not making these 7 Deadly Sins of SEO!
You’ve got the SEO basics down pat, but now it’s time to take it to the next level. Take advantage of opportunities to boost your rankings by overlooking these critical on-page practices.